Every Man and his Dog has a Web Forum...

... and now, so do I.

Marketing Matters, Even for Engineers

Today a section on marketing was added to this website. It may seem strange for marketing to appear on the personal website of an engineer. However, marketing is an essential component of engineering companies. If you build a better mouse trap, the world will not beat a path to your door unless they know about your mouse trap, understand why it is better, and why it would be useful to them. Without a marketing strategy (which is more than just advertising), that better mouse trap will languish in obscurity.

Where did that Earthquake Come From?

New Zealand is on the Pacific rim of fire, and so has volcanos and periodically experiences earthquakes. This geological activity has shaped the stunning scenery that New Zealanders (and visitors to the country) enjoy. It also occasionally makes you jump when a strongish earthquake hits the local area, as happened recently. Eruptions of molten lava, ash, or just boiling mud happen once every several years, which can close airports due to the danger of fine ash clogging up the jet engines.

Site Statistics for April 2009

I have decided to drop the "month in review" blog posts in favour of simply posting the statistics. The montly reviews seem a bit pointless now that developing and maintaining this website has become routine. The statistics for April 2009 are: